iMarket Solutions Marketing Conference

1. Developing a Company Brand & Marketing Plan

This workshop will concentrate on the development of a company brand, and why this is critical for any company wanting to grow sales and profits. Learn how to create a marketing plan inside a small business, from working on internal communications to the development of an advertising and external media plan. In addition, participants will receive a blueprint for a marketing and media plan to generate marketed leads.

Gary Elekes
Co-Owner of iMarket Solutions

2. Pattern of Excellence Proposal: The #1 Myth about Improving Your Service Business

When a CSR books just one more call a day, your revenue can increase by $125K/year. Companies can double their revenue in 2-5 years, just by changing the way they handle phone calls. As a business owner, you must equip your CSRs with the tools they need to deliver more than just your average experience.

Brigham Dickinson
President & Founder of Power Selling Pros

3. Securing the Customer Relationship In the "Age of the App"

If you're not "relationship marketing" to your existing customers and growing your customer based through great online reviews and word of mouth, you risk being replace by a Smartphone App. You must step up you customer relationship game! Learn how to evaluate your current customer relationships, and rethink your business process and marketing and sales strategy to improve overall customer relationships.

Michael Robinson
General Manager, Marketplace & Consulting Services at EGIA

4. SEO & SEM: Better Together

We now live in a digital, mobile first world and as a result the consumer journey has become a complex path. We need to understand why a digital strategy is so crucial to a company's identity and how it can compliment SEO. Learn to make the most out of your brand real estate and be present for both brand and non-brand queries by pairing SEO & SEM in order to take full advantage of Search through incremental click volume.

McKenna Blenz
Agency Account Strategist at Google

5. How to Attract Customers with Facebook

77% of B2C companies reported that they have acquired customers through Facebook. Facebook has become a key marketing initiative in several small business’ marketing plans. Learn the process for increasing your reach to lead generation through Facebook.

Steven Severn
Social Media/Review Generation Specialist

6. How to Create Email Campaigns That Don’t Suck

Consumers who buy products marketed through email spend 138% more than those who do not receive email offers. What great news for marketers! Learning how to capture more customers who are purchasing from marketing emails should be on the forefront of your marketing goals for 2017.

Nadia Romeo
CEO of iMarket Solutions

Getting and Keeping Customers